Basit Adekunle AzeezOperations, business systems and transformation leader
Transformation · Systems · Operations

I build systems that scale.

Then I stay until people actually use them. I work where transformation, operations, technology and organisational change meet; trained as an architect, I now design how organisations work and build the platforms they run on.

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Architect turned operator
Basit Azeez
Basit Adekunle AzeezWest Sussex, UK
200 → 1,500+Annual enrolments, 2023 to 2026
2 → 7Countries running on the systems, 2023 to 2026
1 → 9Study destinations on GSP, in six months
£500k+Technology and operations budget owned
20Team led, incl. engineers and analysts in roles that did not exist
4Enterprise migrations, Excel to Monday.com to GSP

What I do

01TransformationTurning fragmented ways of working into structured operating models: intake, prioritisation, governance and reporting.
02Business systemsDesigning and implementing the systems that connect processes, information and people across a business.
03Platforms and product deliveryTranslating operational requirements into internal products, from prototype and specification to release.
04Automation and AIUsing automation and AI to add capacity and improve workflows, with controls that keep people in charge.
05Adoption and changeMaking sure systems become part of how people actually work, and checking months later that they held.

Each of these is backed by the work below.

The flagship: GSP

Global Student Pathway

The system of record a seven-country business runs on, serving B2B and B2C alike: 500+ partner agents work through it daily, and a student portal for direct applicants is about to launch. Admissions across nine destinations, agent onboarding, reporting, and a commission engine that claims from institutions and pays agents and referral partners. I built every module on Monday.com from scratch first, then took GSP from ideation to the system of record and brought development in-house.

Read the GSP case study
Schedule of modules
01Commission engineClaims and payouts
02Multi-destination pipelineUK and EU flows
03Agent portal (B2B)500+ partners
04Student portal (B2C)Launching soon
05Dashboard and data healthRole-curated
06PermissionsPer employee
07Activity log and tasksEvery action
08Flow Builder and emailIn build
Live GSP application record with the ten-stage tracker, officers, deposit stage and messages
Live application record: ten stages, named owners, deposit and messages in one placeMore in the GSP case study

What I have built

Professional work
Monday.com operating system screen
Study NowLive

Monday.com operating system

Every module built from scratch, from leads and applications to commission claims and agent payouts, serving every department, with 500+ agents trained onto it. GSP was designed from it.

Materials: Monday.com, automations, Zapier
Automation layer screen
Study NowLive · In build

Automation layer

Built across the stack: Monday.com automations running commission statements, invoice documents and routing; Zapier connecting lead sources into the CRM; and now a Flow Builder inside GSP, built from scratch, with Claude calls behind a confidence gate and a human review queue.

Materials: Monday.com, Zapier, GSP Flow Builder, Claude API
Deposit Tracker screen
InternalInternal

Deposit Tracker

Real-time multi-currency deposit reconciliation across 7 markets, replacing a manual process that took two people several days a month. Built after running the manual process myself to see where it broke.

Materials: React, Vite, Supabase, TypeScript
Employee Voting App screen
InternalInternal

Employee Voting App

Governed Employee of the Month voting across Nigeria and Global tracks, with role-based access and an admin portal HR runs without a developer.

Materials: Next.js, Supabase, Vercel
Independent builds
Shuqs screen
Personal projectLive

Shuqs

A task PWA with onboarding, batch actions, cross-device sync and push notifications. shuqs.vercel.app

Isiro screen
Personal projectLive

Isiro

Personal finance built on the Dabasir allocation principle from The Richest Man in Babylon, multi-currency. isiro-sigma.vercel.app

How I work

A process nobody follows is worse than no process.Weight of governance is not quality of governance. The test is whether people use it without being chased.
Go-live is the halfway point.Every change ships with a rewritten SOP, a named owner and a check months later.
Run the manual process yourself first.Documentation tells you how it should work. Doing it tells you where it breaks.
Holding a defensible no makes the yeses credible.When demand exceeds capacity, the sequence is visible and the reasoning survives argument.
Automate the thing, do not absorb it into headcount.Adding a person to repeatable, growing work is a decision to pay for it forever.
Half the inefficiency lives in the handoffs.Every task in a swimlane and every step with a named owner surfaces more than the map itself.
Build capability, do not centralise it.If the process only runs when I am in the room, I have built a dependency, not a system.
Note 8 · AdoptionMost technology change fails after go-live, not before it. Adoption is the part I measure.

Automation and AI

What I have built
Automations on Monday.com and Zapier that run commission, invoicing and lead routing today. Now a Flow Builder inside GSP, with Claude designed in from the start under the controls below.
How I keep it honest
Schema-constrained outputs, a confidence threshold and a value limit. Anything below or above routes to a human review queue.
Tooling
Claude Code daily, with custom skills I author for the team. MCP for tool connection. RAG where retrieval beats context stuffing.
Where AI is not the answer
Anything with a correct answer and a stable rule. Partial payments and duplicate transactions are deterministic problems.
How a record gets written
01Model output
Claude via API
02Schema constrained
Defined fields, no free text
03Confidence gate
Threshold and value limit
PASS
Writes to record
HOLD
Human review queue
Patterns seen twice become deterministic rules. The model’s surface area shrinks over time.

Two countries to seven

Most growing businesses hit the same wall. The way you operated in two markets does not scale to seven.

The tools that worked when everyone sat together break down across time zones. The processes that felt fine at 20 people become the constraint at 100.

I trained as an architect in Nigeria and Germany, which is where the instinct for how systems fit together comes from. I moved into operations at Getir during its German expansion, then led the systems setup for a marketplace launch at Development Hub Consulting. I joined Study Now when it ran two countries on spreadsheets and built the technology and business systems function from nothing.

Where I have worked
Study NowLondon · 2023 to now
Built the technology, business systems and operations function from nothing, and GSP with it.
GetirGermany · 2021 to 2022
Founding operations team for the German market launch.
Development Hub ConsultingGermany · 2020 to 2021
Operational and systems set-up for a marketplace launch.
ArchitectureNigeria and Germany · 2010 to 2021
Trained and practised as an architect; MA at Hochschule Anhalt, Dessau.
Existing · 2023
2 COUNTRIES

Nigeria and the UK, run entirely on spreadsheets. About 200 enrolments a year, fragmented manual workflows, no digital infrastructure to grow into new markets.

As built · 2026
7 COUNTRIES

Nine offices, 100+ staff, 500+ recruitment agents, 300,000+ student records and 1,500+ enrolments a year, on a stack that never became the constraint.

How I think · writing on SubstackAll writing →
10 Aug 2026The Eureka Moment Comes Later14 Jun 2026The AI Paradox in Modern Organizations08 May 2026Why People Feel Guilty Using AI

Work with me

You do not need a vacancy to get in touch. If you are building something, fixing something, scaling something or working out what comes next, I would like to hear about it.